Maritime shipping crew kit — fleet uniform & welfare program
How a deep-sea shipping operator equipped crews of 18 vessels with branded workwear, safety-coloured polos, mess-room mugs and rotating welfare parcels across a 12-month cycle.
When to use this
How a deep-sea shipping operator equipped crews of 18 vessels with branded workwear, safety-coloured polos, mess-room mugs and rotating welfare parcels across a 12-month cycle.
Step-by-step sequence
Sequence: discovery — needs interview, audience map, gifting-policy review; design — SKU shortlist, mock-ups, MOQ tiers; production — sign-off, photo-proof, dispatch; rollout — phased delivery, attendee feedback capture; reporting — full inventory reconciliation and lessons-learned writeup.
Outcomes & KPIs
Programme typically runs 25,000-90,000 over 60-180 days, 4-10 SKUs, 800-3,500 units across audiences. Defect rate under 0.5%, NPS on kits 60+, photo-proof on every dispatch.
Pricing & lead times — Italy
All quotes excluding tax (IVA 22%). Tiered pricing MOQ 50/100/250/500. Standard lead 7-10 working days from artwork sign-off; rush 4-6 days at +30-40%. Hub: Milano. E-invoicing via SdI included on every delivery.
FAQ
Is this a real client?
The brief is real; client identity and exact figures are anonymised in line with our default mutual NDA.
Can we replicate this for our team?
Yes — book a 30-minute scoping call and we will propose a tailored variant within 3 working days.
What was the hardest part?
Aligning approvals across legal, brand and procurement on a tight calendar; weekly steering kept the train on the rails.
How did you measure success?
NPS on the kit, defect rate, on-time-in-full delivery, and internal sponsor sign-off at programme close.
Did the customer re-order?
Yes — the programme is on its second cycle with the same sponsor and an expanded SKU range.