Branded merch for Lucca Comics & Games — Lucca (city walls + Polo Fiere Lucca), Italy
For exhibitors, sponsors, brand activators and visiting teams attending Lucca Comics & Games (Lucca (city walls + Polo Fiere Lucca), October-November). EUR pricing where applicable, IVA 22% via SdI (Sistema di Interscambio, Agenzia delle Entrate), production from our Milano hub with direct delivery to the venue or hotel block.
About Lucca Comics & Games
Lucca Comics & Games is Europe's largest comics, games and pop-culture festival — 320,000+ visitors over five days transforming the entire walled city of Lucca. It runs in Lucca (city walls + Polo Fiere Lucca), Italy. For exhibitors and brand-activation teams the practical merch brief is well-defined: booth staff apparel, lanyards, take-home swag and premium VIP gifting for partner meetings.
Recommended exhibitor merch kit for Lucca Comics & Games
Booth staff apparel
Branded polos and tees (2 per staff member), embroidered caps for outdoor activations.
Visitor giveaways
Tote bags, lanyards, eco bottles and stickers — 500–2,000 units.
Lead-capture incentives
Power banks or USB hubs as draw prizes — 50–100 high-quality units.
VIP partner gifting
Premium notebooks, hospitality boxes for partner-meeting follow-ups — 20–50 units.
Pricing in EUR, MOQ and lead time
EUR pricing excluding IVA 22% (added on B2B invoice via SdI (Sistema di Interscambio, Agenzia delle Entrate)). MOQ 50 / 100 / 250 / 500. Lead time 5–8 working days standard, rush 3 days +35%. Milano production hub with direct delivery to Lucca (city walls + Polo Fiere Lucca) venues. We can ship to a named consignee at the venue, your hotel, or your office for pre-event prep.
Popular merch items for Lucca Comics & Games
Typical exhibitor picks: (1) branded polos and t-shirts in brand colours; (2) lanyards and badge holders with event-week branding; (3) tote bags as visitor giveaway; (4) eco bottles for sustainable booth pickups; (5) branded power banks for lead capture; (6) premium notebooks for VIP partner gifting; (7) hoodies and quarter-zips for after-hours networking; (8) bilingual Italia/EN packaging on all items.
FAQ — Lucca Comics & Games merch
When does Lucca Comics & Games happen?
Historical schedule October-November — please confirm the current edition's exact dates on the official event site.
Can you deliver to Lucca (city walls + Polo Fiere Lucca) venue?
Yes — named consignee, dock and booth-number reference.
How early should I order?
For embroidered or assembled gift sets: 4–5 weeks. For printed apparel: 2–3 weeks. Rush 10 days available +35%.
IVA 22% on B2B exhibitor invoices?
IVA 22% via SdI (Sistema di Interscambio, Agenzia delle Entrate). EU intra-community reverse-charge where applicable.
What if my MOQ is below 50 units?
30-unit minimum for embroidered or premium gift sets; standard 50 for printed apparel.