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Corporate merch glossary

30+ industry terms used by procurement, marketing and finance teams sourcing branded corporate merch across Italy.

MOQ
Minimum order quantity. Standard tiers 50 / 100 / 250 / 500 / 1,000 units; unit price drops 15–30% per tier.
Pantone
Standardised colour matching system (PMS) of ~1,800 spot colours, each defined by a specific ink recipe; the bridge between brand book and printed product.
Delta-E (ΔE)
Numeric metric for colour difference between two samples. ΔE ≤ 1 invisible; ≤ 2.5 invisible to most viewers; ≤ 5 acceptable; > 5 visibly different.
DTF
Direct-to-Film transfer printing. Full-colour photo-quality print on most fabrics, soft hand, 30–40 wash cycles.
Sublimation
Dye-into-polyester printing using heat and pressure; photo quality but only works on white synthetic fabric or coated hard goods.
Silk-screen / serigraphy
Classic stencil-ink push through mesh. Up to 6 spot colours, durable 50+ washes, best Pantone accuracy on cotton apparel.
UV digital print
UV-cured ink applied digitally to any hard substrate — bottles, power banks, notebooks, gift boxes. Full-colour, photo-rich.
Laser engraving
Permanent subtractive mark on metal, leather, wood, bamboo or coated stainless steel. Substrate-coloured (no ink); high-end finish.
Pad printing / tampography
Silicone-pad ink transfer for curved small items (pens, lighters, USB drives, golf balls). MOQ typically 100+.
Embroidery
Thread sewn directly into fabric. Premium feel, full-colour via thread library (Madeira / Gunold codes approximate Pantone).
Heat-transfer vinyl (HTV)
Cut vinyl pressed onto textile. Cheap and fast for 1–2 spot colours; 20–30 wash durability.
Strike-off
Pre-production sample with logo on real substrate using real production method. €35–80 per sample; credited against orders 200+ units.
FOB
Free On Board — Incoterm where seller delivers to port and buyer takes risk from there. Common on Asia–EU shipments.
EXW
Ex Works — buyer collects from seller's premises. Lowest seller responsibility.
DDP
Delivered Duty Paid — seller bears all costs and risk to buyer's door, including customs and duties. Common request from EU corporate buyers.
EUR.1
EU origin certificate enabling preferential tariff treatment in non-EU FTA countries (UK, Türkiye, Mercosur, EFTA, etc.).
REACH SVHC
EU Chemicals Regulation 1907/2006. Mandatory declaration of Substances of Very High Concern present above 0.1% by weight.
RoHS
EU Directive 2011/65 restricting hazardous substances (lead, mercury, cadmium) in electronics. CE mark prerequisite.
CE marking
Manufacturer declaration of conformity with applicable EU directives. Mandatory on toys, electronics, PPE, machinery.
ISO 9001
International quality-management-system standard. Baseline expectation for a credible production supplier.
OEKO-TEX Standard 100
Textile-safety certification — independently tested for skin-harmful substances. Baseline on apparel for EU corporate use.
GOTS
Global Organic Textile Standard. Gold-standard certification for organic cotton and wool, covering chemicals, social criteria and traceability.
FSC
Forest Stewardship Council. Sustainable forestry certification for paper, notebooks, wooden boxes, bamboo. Classes: FSC 100%, FSC Mix, FSC Recycled.
GRS
Global Recycled Standard. Tracks recycled content in polyester, nylon and other synthetic materials.
rPET
Recycled polyethylene terephthalate — polyester yarn made from post-consumer PET bottles. Common in eco apparel and bottles.
CMYK
Subtractive colour model for print (cyan, magenta, yellow, black). The native colour space for digital print.
RGB
Additive colour model for screens (red, green, blue). Never used for print production — always convert before sending.
PDF/X-1a
ISO 15930 print-ready PDF standard. Flat transparency, embedded fonts, CMYK + spot. The expected format for EU print houses.
Debossing
Pressing logo into substrate without ink — premium look on leather notebooks, wooden gift boxes, paperboard.
Embossing
Raised logo on substrate via die pressure. Premium tactile finish on leather, paper, card.
Hot foil stamping
Heated metallic foil pressed onto substrate via brass die. Gold / silver / copper premium finish on notebooks, gift boxes, business cards.
Screen mesh count
Threads per inch on the silk-screen mesh — higher mesh (305+) prints finer detail; lower mesh (110) lays down more ink for vivid solid colours.
Fusing
Heat-press bonding of two textile layers — used for collars, cuffs, structured polos and embroidered patches.
Kiss-cut
Sticker cutting style where the vinyl is cut but the backing paper is not — produces individual peel-off stickers on a sheet.
AQL 2.5
Acceptable Quality Limit per ISO 2859-1. Statistical sampling plan defining how many defective units in a batch are tolerable before rejection.
Lead time
Working days from artwork approval (or strike-off approval) to dispatch from production. Standard 5–8 days; rush 3–5 at +35% surcharge.
SdI
Sistema di Interscambio — mandatory Italian B2B/B2G e-invoice channel via Agenzia delle Entrate. Routes through codice destinatario or PEC. IVA 22% standard rate.
Setup fee / screen charge
One-time cost per logo position per colour for producing screens, pads, dies or embroidery files. €25–80 typical; stored free for reorders.