Merchandising for musicians, clubs and music schools of the Bologna Jazz Festival
- Dates
- Traditionally in autumn (October–November), aligned with the European autumn jazz festival calendar. Specific dates published on the organising committee calendar before the event.
- Venues
- Festival circuit theatres and auditoriums in Bologna: historic theatres of the centre, the circuit’s auditoriums, jazz clubs and venues of the circuit, music school and conservatory venues hosting the masterclasses, record label and specialised press newsroom halls, local radio station halls.
- General calendar
- The Bologna Jazz Festival evenings open with the Thursday musician welcome evening, run through the main Friday and Saturday evenings, the music school masterclasses, the jam sessions in the circuit clubs, and close with the grand finale of awards and jams the following Saturday.
- Organiser
- Bologna Jazz Festival organising committee with the support of the Comune di Bologna, the Emilia-Romagna Region, the Bologna theatre and jazz club circuit, the music schools and conservatories of the area, the record labels and the specialised press newsrooms, and the sponsors of local culture and music.
The Bologna Jazz Festival — as it is organised across editions by the organising committee that runs its programme — brings together Italian and international jazz musicians, jazz clubs and venues of Bologna, music schools and conservatories, independent record labels and music criticism magazine editorial offices, local radio stations and specialised press newsrooms, twin festivals of the European jazz circuit, sponsors of local culture and music, and a broad public of enthusiasts who pass through the evenings between concerts, jam sessions, masterclasses, record presentations and awards.
For the musicians, the jazz clubs and venues, the music schools, the record labels, the specialised press newsrooms and the Bologna Jazz Festival sponsors, Corp-Merch.IT manages from its operating hub the full chain for the different audience categories: intake of the musician’s, jazz club’s, music school’s, record label’s, local radio’s or specialised press newsroom’s master graphic files (AI, EPS, PDF/X-4 with CMYK images at 300 dpi, FOGRA39 colour profile for print, Pantone for textiles), adaptation for the different personalisation techniques (water-based screen printing on GOTS-certified organic cotton for the coordinated uniforms of the musicians on the festival evenings, hot foil on FSC-certified paper for the festival booklets, laser engraving on chestnut wood for the labels of the limited-edition signed vinyl, computerised embroidery on cotton and linen for the jazz club and venue aprons, sublimation printing on cotton for the public’s tote bags, UV printing on PVC for the evening and award signs), physical pre-production sample with Pantone colour map and technical sheet, production on Italian supply chains (Como textile for the cotton of the coordinated uniforms, Tuscan organic cotton for the public’s tote bags, Collodi wood for the labels and small decorative objects of the limited editions, Fabriano paper for the festival booklets, Faenza ceramics for the tasting bowls, Maniago steel for the small metalwork, Empoli glass for the limited-edition jars, Padova for the technical paper of the limited-edition slipcases) and delivery to the theatre, the jazz club or venue, the music school, the organising committee consolidation warehouse or the specialised press newsroom on slots confirmed by the festival calendar.
Seven audience segments, seven distinct kits
Italian and international jazz musicians playing the festival evenings look for coordinated uniforms for the festival evenings (shirt in GOTS-certified organic cotton with computerised embroidery of the musician’s name and country of origin, coordinated apron for the jam sessions, sturdy fabric shopper, peaked cap for the peak hours of the festival evenings), branded shoppers for the public of the evenings, limited editions of signed vinyl in coordinated packaging, small coordinated objects (magnets with the festival musicians, illustrated postcards of the festival, enamel pins of the evenings). Jazz clubs and venues of Bologna hosting the jam sessions and the collateral evenings want hall programmes, evening booklets, venue shopper, small coordinated objects for the ticket counters. Music schools and conservatories bringing students to the masterclasses need educational kits of jazz (small booklets of jazz techniques, coordinated shopper, annotation notebooks), festival booklets on FSC-certified paper, coordinated uniforms for the teachers. Independent record labels and music criticism magazine editorial offices want record presentation booklets on FSC-certified paper, coordinated shopper, record label bookmarks. Local radio stations and specialised press newsrooms want coordinated gadgets for their press office days. Twin festival delegates from the European jazz circuit want coordinated gift kits, limited-edition signed vinyl, packaging coordinated with the institutional colours of the twin festival. Local culture and music sponsors want coordinated materials for their visibility days.
Why the Italian hub matters for the Bologna Jazz Festival
Most musicians, jazz clubs and venues, music schools, record labels and specialised press newsrooms of the Bologna Jazz Festival coordinate their operations from their Italian seat, but launching a coordinated collection of musician uniforms, public shoppers or limited-edition signed vinyl requires a district supply chain that our hub can orchestrate across the Italian territory. Como for the cotton of the coordinated uniforms, Scandicci for the leather of the jazz club and venue aprons, Maniago for the steel of the metalwork, Empoli for the glass of the limited editions, Faenza for the ceramics of the tasting bowls, Padova for the technical paper of the slipcases, Fabriano for the paper of the festival booklets, Collodi for the wood objects of the labels and the educational kits: the hub lets us consolidate the client’s graphic files, run a physical pre-production sample across Italian supply chains and dispatch the lot to the theatre, the jazz club or venue, the music school or the organising committee consolidation warehouse on a short courier window, twenty-four to forty-eight hours from the national territory. For programmes that involve a twin festival delegation (twinning between the Bologna Jazz Festival and the jazz festivals of Paris, Berlin, Barcelona, Vienna and London) we manage bilingual materials (Italian and English at minimum) and, on request, full multilingual release with translations aligned with ISO 17100.
Bologna Jazz Festival merch calendar
The Bologna Jazz Festival window is spread out and must be planned with a calendar that includes the theatre and venue set-up days opening the previous Wednesday, the Thursday musician welcome evening, the main Friday and Saturday evenings, the music school masterclasses of the following week, the jam sessions in the circuit clubs on Thursday and Friday and the grand finale of awards and jams the following Saturday. For musicians, jazz clubs and venues, music schools, record labels and specialised press newsrooms the gap between confirmation of the festival graphic line and the opening of the festival evenings is normally below ten weeks, and any object that must be at the theatre, jazz club or venue, music school or organising committee consolidation warehouse by the first evening must be closed and dispatched at least one week before opening. We work backwards from that moment: production must close two to three weeks before the welcome evening; the courier slot must be booked for the Wednesday or Thursday of the festival week; the addressee list must be finalised at the same time as the festival-evening calendar is confirmed; the specific edition details (year, edition number, invited musicians) only add a small reprint to an already-produced neutral graphic base.
For Italian clients with a VAT number the invoice is issued through the Italian Revenue Agency’s Sistema di Interscambio (SdI) with 22% VAT applied in EUR; reduced rates of 4%, 5% or 10% are available for the product categories that allow them (publishing, art objects, traditional territory products). Reverse charge for intra-EU buyers registered in VIES, split payment for public administration bodies, recipient code or PEC for electronic invoice delivery. For clients in scope of CSRD reporting (D.Lgs. 125/2024, transposing Directive (EU) 2022/2464) we provide a sustainability sheet per order with Scope 3 CO₂e estimates under the GHG Protocol Corporate Value Chain on the internal legs and from the named production supply chains.