Festival Arti Performative 2026: B2B merch for companies, theatres and production centres at Teatro Argentina Roma
For contemporary drama, dance and performance companies, theatres, production centres, touring networks, public and private cultural institutions, artistic residencies and collectives exhibiting or touring at the Festival Arti Performative 2026 at Teatro Argentina in Rome, that need printed programmes, branded shoppers, accreditation passes, press kits and touring materials delivered to the venue ahead of opening, with electronic invoicing in EUR and 22% VAT via the Italian Sistema di Interscambio (SdI) of the Agenzia delle Entrate.
Merchandising for teams at the Festival Arti Performative 2026
Dates
(private preview 9 October, breakdown 18 October)
Venue
Teatro Argentina, Largo di Torre Argentina 52, 00186 Roma RM, Italy
Organiser
Non-profit cultural association, with the support of the Comune di Roma and the Regione Lazio
Sections
Contemporary drama, dance, performance, young-audience theatre, under-35 format, residency focus
Operational calendar
Build-up 7–9 October, preview 9 October (reserved), public opening 10 October, closing 17 October, breakdown 18–19 October
The Festival Arti Performative is an autumn season of contemporary drama, dance and performance held each year in Rome in the second half of October, structured around sections dedicated to established companies, under-35 formations and residency projects, alongside a programme of critical talks, open workshops and round tables on the relationship between contemporary creation and national touring. The 2026 edition centres on the Teatro Argentina in Rome, a historic theatre in the heart of the capital a short walk from Largo di Torre Argentina, and draws on a network of partner theatres that host decentralised sections of the festival (Teatro Vascello, Teatro India, Teatro Tor Bella Monaca and other independent venues across Lazio), unconventional spaces and a pavilion dedicated to artistic residencies. The festival opens with a private preview on Friday evening, runs across a week of public programming and closes with a final evening of under-35 creations.
From the Milan hub, Corp-Merch.IT coordinates the full merch plan for the companies, partner theatres, touring networks and production centres participating in the Festival Arti Performative: graphic pre-production adaptation (including editorial materials that call for typographic work, numbering, perfect-binding or sewn binding), district-level producer selection aligned with the requested processing (Como for silk, Scandicci for leather, Vigevano for small leather goods, Maniago for small metalwork, Murano for art glass, Faenza for ceramics, Padova for technical print, Florence for hand-binding, Turin for fine-art print), physical pre-production samples for limited editions, and a structured response within 48 working hours of the brief. Programmes and editorial materials are printed on FSC-certified paper with low-impact processes, and on request we add sewn binding, ribbon bookmark and a slipcase with a die-cut window.
For buyers with Italian VAT registration the invoice goes out in EUR with 22% VAT via the Italian Sistema di Interscambio (SdI) of the Agenzia delle Entrate, delivered to the buyer's Codice Destinatario or PEC; reduced 10% VAT rate applies to programmes comparable to editorial publications, 5% to art catalogues under current Italian rules. Reverse charge for intra-EU buyers with a valid VIES number, split payment for public-sector stands and self-invoicing for public entities that request it per art. 17 of DPR 633/72. For clients subject to CSRD reporting (D.Lgs. 125/2024) we provide a sustainability data sheet per order with Scope 3 CO₂e estimates under the GHG Protocol on the Italian legs and on the provenances from the named districts, aligned with ESRS E1 (Climate Change) and S2 (Workers in the Value Chain).
The festival calendar often overlaps with the closing weekends of other autumn seasons (Romaeuropa Festival, Short Theatre, Contemporanea Festival), and concentrates in Rome artistic directors, critics, programmers and specialised press. Direct deliveries to the Teatro Argentina have to be coordinated with the venue's loading calendar and the courier access passes; a buffer at a partner hotel in the centre or at our Milan hub lowers the risk of off-window deliveries. For companies with replicas on tour (Teatro Vascello, Teatro India or other partner venues) we often propose a single coordination of the logistical plan, with separate packing lists per destination and dedicated on-site labelling. For heavy loads and co-edited editorial materials we work with partners specialised in climate-controlled transport so that prints, bindings and programmes keep their condition through the temporary-warehouse phases.
For public institutions or public-sector theatres hosting decentralised sections of the festival we operate in split-payment regime with VAT paid directly to the Treasury, and on request we handle the buyer's self-invoice per art. 17 of DPR 633/72. For extra-EU buyers based outside the EU the invoice goes out without Italian VAT citing the relevant regulatory exemption; for intra-EU buyers with a valid VIES number reverse charge applies with the relevant article cited. Goods travel with DDT, packing list and origin declaration, and split deliveries between the Teatro Argentina, Teatro Vascello and other partner venues are managed with separate packing lists per destination, dedicated on-site labelling and courier-express tracking. For companies structured as cooperatives or social enterprises we pay particular attention to correct bill-to details and to VAT-register reconciliation, aligned with Agenzia delle Entrate guidance.
Recommended merch mix for the event
Programmes and catalogues
Sewn-bound programmes on FSC-certified paper, company catalogues with ribbon bookmark, monographic publications dedicated to the residency focus, and under-35 creation booklets with critical essays and iconographic apparatus.
Shoppers and totes
GOTS-certified organic cotton shoppers or FSC-certified paper shoppers, screen-printed totes with the companies' author graphics, linen or recycled-canvas shoppers for high-frequency hand-out across the seven public days, and recycled-PVC badges for the public buying the programme.
Accreditation passes and press kits
Recycled-PVC accreditation passes for critics, programmers and artistic directors with hot-foil print, lanyards in RPET or organic cotton with safety clip, and press kits composed of press folder, press kit, dividers and a bamboo USB stick for accredited journalists.
VIP kits and touring materials
Kits reserved for the 9 October preview for artistic directors and programmers, national-touring materials (leaflets, technical sheets, room booklets) for the partner theatres that host the decentralised sections, and dedicated shoppers for international artistic-residency delegates.
Production and logistics to Teatro Argentina Roma
Before launching production we confirm artwork, edition size, binding type and on-site recipient. Assigned-space number, rehearsal calendar and dock-in slot must be checked against the latest operational plan issued by the festival organisation and against the courier pass calendar for the Teatro Argentina. The venue runs on nominal vehicle passes during the build-up phase, so loading windows must be cross-checked with the courier pass and with the calendar published by the festival's operational secretariat. For sewn-bound programmes and art catalogues specific packing rules apply: single-piece glassine wrapping, label per edition number, dedicated packing list and, on request, pre-shipment photography.
For an Italian programme routed through Milan, shipments are consolidated at the hub and forwarded by BRT, SDA, GLS or DHL Express Italy with 24-hour windows across most Italian postcodes, and by appointment for direct loads to Teatro Argentina Roma. For programmes above 1,000 pieces we offer appointment delivery with phone pre-notice and, on request, on-site set-up by our staff. For sewn-bound programmes and art catalogues we work with partners specialised in climate-controlled transport so that prints, bindings and bookmarks keep their condition through the temporary-warehouse phases. For clients subject to CSRD reporting (D.Lgs. 125/2024) we provide a sustainability data sheet per PO with Scope 3 CO₂e estimates under the GHG Protocol on the Italian legs and on the provenances from the named districts, aligned with ESRS E1 (Climate Change) and S2 (Workers in the Value Chain).
For public institutions or public-sector theatres hosting decentralised sections of the festival we operate in split-payment regime with VAT paid directly to the Treasury, and on request we handle the buyer's self-invoice per art. 17 of DPR 633/72. For extra-EU buyers based outside the EU the invoice goes out without Italian VAT citing the relevant regulatory exemption; for intra-EU buyers with a valid VIES number reverse charge applies with the relevant article cited. Goods travel with DDT, packing list and origin declaration, and split deliveries between the Teatro Argentina, Teatro Vascello, Teatro India and other partner venues are managed with separate packing lists per destination, dedicated on-site labelling and courier-express tracking.
Preparation timeline
8–10 weeks before the preview: lock the product list, edition sizes and print methods, with particular attention to programmes and catalogues that require sewn binding and ribbon bookmark.
5–6 weeks: approve a physical or production-grade sample for printed shoppers, programmes and editorial materials, validating colour rendering on natural paper and raw cotton.
3–4 weeks: close production, AQL 2.5 quality check and per-recipient labelling on every shipment, with separate packing lists for the Teatro Argentina and for the decentralised partner venues.
Final week: reconfirm the loading window, rehearsal calendar, on-site contact and venue liaison, with separate delivery handling for companies that have tour replicas during the festival week.
Frequently asked questions
When should we place the order to be ready for the Festival opening?
Eight to ten weeks is the safest window for sewn-bound programmes, catalogues with sewn binding and screen-printed shoppers with the companies' author graphics. Tighter programmes are possible only after stock, print methods and Teatro Argentina venue access are all confirmed, and accepting to work on reduced quantities or on stock items without complex customisation.
Can we ship directly to Teatro Argentina Roma?
Only after the festival organisation has confirmed the loading window, the venue access and the named consignee. For sewn-bound catalogues and art editions specific packing conditions must be agreed in advance (single-piece glassine wrapping, label per edition number, dedicated packing list) to preserve the integrity of the prints through the temporary-warehouse stages.
Can we split the order by recipient?
Yes. Programmes, public shoppers, accreditation passes for critics and programmers, press kits for accredited journalists and touring materials can be packed and labelled as separate lots, each tied to its audience and its delivery point (Teatro Argentina, Teatro Vascello, Teatro India, other partner venues). We prepare separate packing lists per destination with dedicated on-site labelling.
Is Corp-Merch.IT a partner or official supplier of the Festival Arti Performative?
No. Corp-Merch.IT is an external, independent B2B supplier that helps companies, partner theatres, touring networks and production centres prepare their own merch for the festival. It does not organise, sponsor or represent the cultural association that promotes the season, nor the Teatro Argentina in Rome or the partner theatres that host the decentralised sections, and is not part of the institutional or curatorial circuit of the festival.
Corp-Merch.IT is an external, independent B2B supplier to participating companies, partner theatres and production centres. This page helps teams prepare their merch for the festival; it does not represent the cultural association that organises the Festival Arti Performative, nor the Teatro Argentina in Rome or the partner theatres that host the decentralised sections.