Confirmed
For opera, symphonic and ballet productions, institutional sponsors and main partners, partner international theatres and hospitality teams operating around the Maggio Musicale Fiorentino season at the Teatro del Maggio and needing front-of-house uniforms, branded house programmes and opera libretti, press kits for music critics and journalists, welcome kits for artistic directions and curated gifts for guest artists and theatres, with coordinated delivery to the venues of central Florence.
The Maggio Musicale Fiorentino is Italy’s oldest festival institution dedicated to opera, symphonic music and ballet, founded in Florence in 1933 by Vittorio Gui under the patronage of the Italian Ministry of Culture and the Comune di Firenze, today organised by the Fondazione del Maggio Musicale Fiorentino. The season covers three months of programming between April and July with a calendar that alternates original-language opera productions at the Teatro del Maggio (Viale Fratelli Rosselli), symphonic concerts by the Orchestra and Choir of the Maggio, ballet evenings with the major international companies, off-site performances and previews of the Teatro della Pergola repertoire. The calendar often extends into autumn with the Stagione Sinfonica and in winter with Christmas and New Year performances.
For a leading opera foundation, the B2B merch reaches a very different audience set from trade fairs: opera productions hosted in co-production with European theatres (Royal Opera House, Wiener Staatsoper, Opéra National de Paris, Bolshoi, Metropolitan Opera), institutional main sponsors running hospitality and galas, corporate sponsors following previews, partner international theatres on tour, artistic directions and guest conductors, music criticism delegations and trade press, season subscribers and Foundation supporters, performance audiences. Corp-Merch.IT operates as an external B2B supplier to these productions: no role as official partner, sponsor or representative of the Maggio Musicale Fiorentino — only the technical handling of merch on briefs, graphics and audiences defined by the commissioning party.
For Italian clients holding a VAT number, invoices are issued via the Agenzia delle Entrate Sistema di Interscambio (SdI) with 22% VAT in EUR; reduced rates of 4%, 5% or 10% apply to eligible product categories (books, editorial print, art pieces, audiovisual supports). Reverse charge for intra-EU buyers registered with VIES, split payment for public bodies, and Codice Destinatario / PEC for electronic delivery of the invoice. Corp-Merch.IT is a registered Italian VAT operator, enrolled with VIES, and handles self-invoicing for the PA under Italian law. For corporate clients subject to CSRD reporting (D.Lgs. 125/2024, transposing Directive (EU) 2022/2464) we provide a sustainability sheet per order with Scope 3 CO₂e estimates aligned with the GHG Protocol, ESRS E1 (Climate Change), E5 (Resource Use) and S2 (Workers in the Value Chain), useful for non-financial disclosure. For productions moving material intra-EU and extra-EU we operate as Authorised Economic Operator (AEOF) and handle CMR, packing list, origin declaration and customs clearance.
For productions and partner theatres present at the Festival dei Due Mondi, Ravello Festival, Rossini Opera Festival in Pesaro and the Teatro alla Scala season we replicate the planning with an annual supply contract spanning multiple seasons, dedicated discounts and a single contact for the management of graphic briefs, samples and logistics.
Organic cotton T-shirts, piqué polos, cotton or lightweight linen shirts and bookshop aprons in the production or sponsor palette, tailored for the Teatro del Maggio front-of-house crew, the Foundation staff and the technicians working across performances. OEKO-TEX Standard 100 on skin-contact textiles where required.
Perfect-bound house programmes, sewn-bound opera libretti, symphony concert libretti, short-season guides for the Teatro della Pergola and production catalogues on FSC- or PEFC-certified paper, handed to the audience and delegations as they leave the performances.
Mini bound notebooks, bamboo or aluminium pens, folders with rehearsal material and small collectible objects for music critics, journalists and bloggers following the season at the Teatro del Maggio and satellite venues.
Custom welcome boxes, backstage kits for artistic directions and guest conductors, small branded lifestyle objects and representative shoppers for partner theatres and for the Fondazione del Maggio Musicale Fiorentino.
Before launching production, artwork, quantities, packaging and on-site recipients must be confirmed. Delivery address, contact, time window and phone number must be cross-checked against the latest calendar issued by the Fondazione del Maggio Musicale Fiorentino production office or by the commissioning party’s office (production, sponsor, partner theatre): the Maggio season involves the Teatro del Maggio (Viale Fratelli Rosselli, between Via delle Cascine and Viale Fratelli Rosselli), the Teatro della Pergola (Via della Pergola 12/32), the Stazione Leopolda (Via Fratelli Rosselli 5), the Teatro Goldoni, the Teatro Verdi, the satellite venue of the Auditorium di Santo Stefano al Ponte Vecchio and the hospitality spaces of the centre. The historical-centre areas are ZTL zones with low loading capacity and narrow access windows: deliveries must be coordinated with carriers familiar with ZTL A of the centre, the gates of Piazza della Repubblica and Via Cavour, the loading ramps of the Teatro del Maggio (Viale Fratelli Rosselli side) and the loading windows of the Teatro della Pergola (Via della Pergola side), with preferential slots in the early morning or after 22:00.
For an Italian programme routed via Milan, deliveries depart from our hub and reach Florence in 24–48-hour windows via BRT, SDA, GLS or DHL Express, by appointment for ZTL venues. For programmes above 1,000 pieces we offer appointment delivery with phone pre-notice and, on request, on-site set-up by our staff directly at the Teatro del Maggio foyer, satellite venues and hospitality spaces. For materials that require controlled-environment conditions (sewn-bound opera libretti, limited-edition art objects, small backstage leather goods) we coordinate climate-controlled transport with specialised partners. For clients subject to CSRD reporting (D.Lgs. 125/2024) we provide a sustainability PO sheet with Scope 3 CO₂e estimates aligned with the GHG Protocol Corporate Value Chain on the Milan–Florence leg and from the production districts indicated.
For productions also covering the autumn Stagione Sinfonica of the Maggio we replicate the planning with a new dedicated PO for the winter season, realigned to the updated Foundation calendar. For productions touring their artistic team from one season to the next we replicate the individual kit with a new personalised set.
The brief for the Maggio Musicale Fiorentino season starts with alignment on the visual references of the production or sponsor (season posters, house programme, Foundation or sponsor branding), on the iconic elements of the season to bring into the merch, on the items to be quoted, and on the quantities per recipient (front-of-house crew, production, sponsors, delegations, artistic directions, partner theatres, press, subscribers). Corp-Merch.IT replies with a structured proposal within 48 business hours, complete with a physical sample for the most critical pieces (opera libretti, house programmes, shoppers, pens), technical sheets for the serial items and a base quote with prices and MOQs per tier: starter (50–249 pieces per code), standard (250–999), enterprise (1,000–4,999), corporate (5,000+).
On the artwork side we receive the master files of the Foundation, the guest production or the sponsor (AI, EPS, PDF/X-4, CMYK images at 300 dpi) and we manage the graphic adaptation for the different techniques: digital printing on FSC paper, blind embossing and hot-foil stamping on opera libretti covers, perfect binding for house programmes, sewn binding for main-opera libretti, screen printing on shoppers and T-shirts, embroidery on fabrics, laser engraving on bamboo and wood, pad printing on small metallic objects. For graphics requiring multiple versions (production, sponsor, hospitality, press) we manage versioning and intermediate approvals. Physical samples are produced and shipped to the commissioner for approval by the fifth week of brief; for sewn-bound opera libretti, limited-run libretti and art objects the times extend by 1–2 weeks depending on the processing.
Standard commercial terms are 30 days from invoice date, 10% confirmatory deposit on the first order for new clients, improved terms after the first 90 days of history. Invoices are issued in EUR with 22% VAT via SdI; for intra-EU commissioners we apply reverse charge with letter of intent integration, and for public bodies we activate split payment. For corporate clients requiring tracked payment to a dedicated IBAN we also replicate the reconciliation by cost centre and job code.
For opera, symphonic and ballet productions, institutional sponsors and partner theatres operating around the Maggio Musicale Fiorentino, the quality and traceability profile of the materials matters as much as the visual identity. We work with Italian manufacturers holding ISO 9001 (quality), ISO 14001 (environmental management) and SA8000 or equivalent for social responsibility, and with the certifications required by the opera, symphonic and performing-arts segment: OEKO-TEX Standard 100 on skin-contact textiles (T-shirts, polos, cotton shoppers), GOTS on organic cotton, GRS on recycled polyester, FSC on paper and packaging (house programmes, opera libretti, ballet libretti), PEFC on alternative paper and cardboard, EU Ecolabel on cellulosic supports.
For small wooden objects (Bagno di Romagna, Trentino) and bamboo items (Veneto district) the manufacturers can issue wood traceability, origin declaration and REACH SVHC compliance on the finishes. For metallic items (Maniago, Lombardy) we obtain conformity declarations under Reg. UE 1007/2011 on textile fibre designations where applicable and under Reg. CE 1907/2006 (REACH) on metallic materials. On packaging, the paper-goods manufacturers (Florence, Fabriano, Veneto) propose FSC or PEFC and, on request, plastic-free solutions with vegetable inks, in line with EU Regulation 2025/40 on packaging and packaging waste and with D.Lgs. 152/2006 (Testo Unico Ambientale).
For clients subject to CSRD reporting (D.Lgs. 125/2024, transposing Directive (EU) 2022/2464) we integrate a sustainability sheet into the PO with Scope 3 CO₂e estimates aligned with the GHG Protocol Corporate Value Chain on the Milan–Florence leg and from the production districts indicated, with references to ESRS E1 (Climate Change), E5 (Resource Use) and S2 (Workers in the Value Chain), useful for the commissioner’s sustainability reporting.
Ten to twelve weeks is the safest window for sewn-bound opera libretti, ballet libretti and house programmes in limited print runs. Tighter programmes are possible only when stock, personalisation techniques and venue access are all confirmed in the brief phase.
Only when the Foundation production office or the guest production office has confirmed the time window, the loading access and the venue contact. For central Florence a carrier familiar with ZTL A, the gates of Piazza della Repubblica and Via Cavour, and the Teatro del Maggio ramps on the Viale Fratelli Rosselli side is required.
Yes. The material can be packed and labelled in separate lots, one per recipient type (opera or symphonic production, institutional sponsor, front-of-house team, music critics and press, artistic directions, partner international theatres).
No. Corp-Merch.IT is an independent external supplier that helps productions, sponsors and hospitality teams prepare their own merchandising. It does not organise, sponsor or represent the Maggio Musicale Fiorentino or the Foundation that runs it.
Corp-Merch.IT is an independent external supplier of the opera, symphonic and ballet productions and of the commissioners operating around the Maggio Musicale Fiorentino. This page helps teams prepare their own merchandising for the season; it does not represent the Fondazione del Maggio Musicale Fiorentino, the Ministry of Culture, the Comune di Firenze or any sponsors and partner theatres of the Florence calendar.