Autumn · Annual edition
For wineries, consortia of protection, federations of producers and brand teams that accompany the Italian Mostra del Vino calendar with their own merchandising programme — branded glasses, professional corkscrews, co-branded gift boxes, sommelier kits, app-driven tasting materials — delivered in time for the autumn calendar that stretches from Verona to the wine towns of the south.
Italy is the leading wine producer in the world and the country with the highest number of protected designations (528 DOCG, DOC and IGT according to the latest Federdoc and Agea figures). The autumn Mostra del Vino calendar touches Verona, Bolzano, Alba, Asti, Montalcino, San Gimignano, Montepulciano, Avellino, Marsala, Noto and many other centres, with appointments ranging from a small cellar Mostra to a large sector fair. The shows combine tasting benches, walk-around tastings, masterclasses, awards, technical conferences and gala evenings, with a professional audience of wine merchants, restaurateurs, distributors, retail-chain buyers, sommeliers and trade press.
For wineries and consortia that wish to cover the season with their own merchandising — branded glasses, professional corkscrews, co-branded gift boxes, sommelier kits, materials for the masterclasses and guided tastings — planning opens in mid-summer. The production districts to engage are Veneto for machine-blown and mouth-blown glass (Vicenza, Murano), Friuli Venezia Giulia and Emilia Romagna for cutlery and corkscrews (Maniago, Premariacco), Tuscany for wine packaging (Florence, Siena), Lombardy for the technical textile of the events (Como), and the paper hubs of Fabriano and Capodarco for the printed room materials. For partnerships with restaurants and wine bars of the territory we add the districts of professional cutlery (Omegna, Caldogno) and of small leather goods (Scandicci, Florence).
From the Milan hub, Corp-Merch.IT runs the entire cycle: kick-off with the marketing director of the winery or with the head of the consortium, graphic adaptation, district producer qualification, physical pre-production sample with Pantone map and structured proposal within 48 working hours of the brief. For programmes that replicate the same season over multiple years we set up an annual supply contract with seasonal reviews and dedicated volume pricing. For multi-show partnerships (Mostra di Verona + Mostra di Bolzano + Mostra di Alba, for example) we replicate the catalogue with point customisations, shared packaging and consolidated logistics.
For Italian clients holding a VAT number, invoices are issued via the Agenzia delle Entrate Sistema di Interscambio (SdI) with 22% VAT in EUR; reduced rates of 4%, 5% or 10% apply to eligible product categories (books, editorial print, art pieces, wine editorial labels). Reverse charge applies to intra-EU buyers registered with VIES, split payment applies to public-administration stands, and Codice Destinatario or PEC is used for electronic delivery of the invoice. For corporate clients reporting under CSRD (D.Lgs. 125/2024 transposing Directive (EU) 2022/2464) we provide a sustainability sheet per order with Scope 3 CO₂e estimates aligned with the GHG Protocol, ESRS E1 (Climate Change), E5 (Resource Use) and S2 (Workers in the Value Chain), useful for the brand’s non-financial disclosure. For programmes that reach international buyers we operate as Authorised Economic Operator (AEOF) and handle CMR, packing list, origin declaration and customs clearance for the EU, Switzerland, the UK, the United States and the Gulf countries.
Machine-blown or mouth-blown glass stemware, gold or platinum hot-stamping with the producer’s mark, ISO series and tasting ranges dedicated to the great Italian reds, aromatic whites and sparkling wines. ISO 3591 dimensions for the masterclasses.
Double-lever corkscrews, sommelier blade corkscrews, foil cutters, pourers, drip-stoppers and wine thermometers in stainless steel with the producer’s mark, with MOCA food-grade certification.
FSC cardboard boxes with moulded-pulp interior, ribbons and hot-foil printing, paired with the single bottle or with the multi-bottle case. Co-branding with the consortium or with the territory of origin.
Cotton or linen aprons and bibs, tasting cards printed on laid paper, place cards, decanters, buckets and accessories for the service, kits assembled to measure for the masterclass or for the tasting bench.
Before launching production we lock artwork, recipient quantities, packaging and named pickup point. The final address must be reconfirmed against the calendar issued by the show and by the operations office of the cellar or the consortium: the Fiera di Verona (Veronafiere) requires vehicular accesses with dedicated time windows, the Fiera di Bolzano has its cargo calendar in constant update, while the venues in the historic centres (Alba, Asti, Montalcino, Montepulciano) have ZTL accesses and reduced loading windows that need to be coordinated with the local referents. For tasting benches set up inside a wine bar or a restaurant, the delivery must follow the indications of the room manager.
For a programme routed via Milan, deliveries are consolidated at the hub and shipped to the destination venue in 24–48-hour windows via BRT, SDA, GLS or DHL Express, by appointment for ZTL venues. For programmes that touch multiple shows we replicate the logistics across multiple nodes, with different vehicles for each leg and phone pre-notice to the local referent. For programmes above 1,000 pieces we offer appointment delivery with phone pre-notice and, on request, on-site set-up by our staff at the tasting bench or at the entrance. For fragile materials (mouth-blown glass, artistic ceramics, decanters) we coordinate temperature-controlled transport with specialised partners.
For programmes that include satellite events in the wine towns (cellar dinners, walk-around tastings in the villages, gala evenings with the consortia) we replicate the logistics across multiple nodes and prepare a bilingual packing list for each leg. For partnerships with the starred restaurants of the territory and the reference wine bars we replicate the sommelier kit with point customisations. For those who want a continuing presence across the season we replicate the service on Vinitaly, on Merano Wine Festival, on Sangiovese di Pesaro and on the other Italian autumn wine calendar dates.
Ten to twelve weeks is the safest window for mouth-blown glasses, professional corkscrews, co-branded gift boxes and customised sommelier kits. Six to seven weeks work when the mix is simple and the artwork has already been approved by the winery or the consortium. For programmes that replicate the same season over multiple years we set up an annual contract with seasonal reviews.
Yes, but only after the winery manager or the consortium’s referent has confirmed the time window, the vehicular access and the named contact. For the ZTL venues of the historic centres (Alba, Montalcino, Montepulciano) a carrier familiar with the municipal gates is normally needed.
Yes. Platinum, Gold, Silver, cellar dinners, walk-around tastings in the villages, gala evenings with the consortia can be packed and labelled as separate batches, with named recipients for each kit.
No. Corp-Merch.IT is an external and independent B2B supplier that helps wineries, consortia of protection, federations of producers and brand teams prepare their wine merchandising. It does not organise, sponsor or represent any individual Mostra del Vino or any consortium of protection.
Corp-Merch.IT is an external and independent B2B supplier of the participating wineries, consortia and brands. This page helps wine companies prepare their merchandising around the Italian Mostra del Vino calendar. It does not organise, sponsor or represent any individual show or any consortium of protection.