Biennial · September (odd years)
For bathroom furniture, taps, surfaces, mirrors, technical lighting and accessories labels exhibiting at Salone del Mobile.Bagno — the biennial sector showcase held at Fiera Milano Rho in alternation with EuroCucina — that need technical catalogues, material samples, branded staff clothing and representation gifts for architects, interior designers, contractors and trade press.
Salone del Mobile.Bagno is the biennial showcase dedicated to bathroom furniture, taps, surfaces, technical lighting, and accessories held under the direction of FederlegnoArredo Eventi SpA, the organiser of Salone del Mobile.Milano. The show runs across five days and brings together the Italian production districts of taps and fittings (Valsesia, Brescia, Lumezzane, Vicenza), sanitary ceramics (Civita Castellana, Casalmaggiore, Pesaro), bathroom cabinetry (Brianza, Pesaro, Treviso), curved glass and mirrors, stone and technical surfaces (Modena, Massa-Carrara), together with the leading international brands in the segment. The concentration of qualified contract-channel buyers — architects, interior designers, hospitality buyers, specialised distributors and trade press — makes the showcase a key moment of the European bathroom calendar.
From the Milan hub, Corp-Merch.IT coordinates the merchandising programme for Italian and international brands exhibiting at Salone del Mobile.Bagno. Planning starts with the brand’s marketing team and the collection of visual references for the launch collection (colour palette, dominant textures, finishes, hero materials, product codes, technical claims to surface on the stand’s merch). Within 48 business hours of the brief, a structured proposal, a mapping of the production districts aligned with the segment and a physical sample plan arrive. For bathroom furniture, the reference districts are Como for technical textiles (branded towels, hospitality robes, terry sets), Meda and Brianza for small leather goods and coverings, Maniago for blades and small premium hardware, Caltagirone and Faenza for decorative ceramics, Murano for artistic display glass, Pesaro for the curved wood of the cabinetry, Massa-Carrara for natural stone, Civita Castellana for technical ceramics, and the Brescia and Valsesia tap districts for coordinated metallic accessories.
The Brianza-Seregno-Meda supply chain guarantees direct access to producers with ISO 9001 and ISO 14001 certification, while for the complementary range we select suppliers holding FSC chain-of-custody declarations for wood, Made in Italy certification under D.Lgs. 135/2009, and REACH (Reg. EC 1907/2006) conformity for metallic accessories in contact with water. For the material samples and finish swatches requested by bathroom brands we propose a range aligned with the collection’s hero materials — wood, stone, ceramic, glass, matte lacquer, brushed metal, PVD gold/rose gold, burnished brass, stainless steel — produced in small batches with finishes matching the production runs. For welcome kits and bags dedicated to international buyers we prioritise certified natural fibres (GOTS organic cotton, European linen, OEKO-TEX terry) and FSC or plastic-free packaging.
For Italian clients holding a VAT number, invoices are issued via the Agenzia delle Entrate Sistema di Interscambio (SdI) with 22% VAT in EUR; reduced rates of 4%, 5% or 10% apply to eligible product categories (books, editorial print, art pieces). Reverse charge for intra-EU buyers registered with VIES, split payment for public-administration stands, and Codice Destinatario or PEC for electronic delivery of the invoice. For clients subject to CSRD reporting (D.Lgs. 125/2024, transposing Directive (EU) 2022/2464) we provide a sustainability order per order with Scope 3 CO₂e estimates aligned with the GHG Protocol, ESRS E1 (Climate Change), E5 (Resource Use) and S2 (Workers in the Value Chain), useful for the brand’s non-financial disclosure. For programmes involving international buyers we operate as Authorised Economic Operator (AEOF) and handle CMR, packing list, origin declaration and customs clearance for the EU, Switzerland, the UK, the United States and the Gulf countries.
Technical print for product catalogues, finish swatch cards (matte lacquer, oak, walnut, marble, PVD, burnished brass), FSC-certified moodboards and binders for in-show presentation, showroom walk-through and post-show delivery to top buyers.
Branded polo shirts and shirts in organic cotton, workshop aprons for the bathroom demo areas, and hostess kits in a neutral palette for buyer reception across the Salone del Mobile.Bagno halls at Fiera Milano Rho.
Miniature design objects (small-scale marble pieces from Massa-Carrara, small leather goods from Meda, limited-edition Murano blown glass, room fragrances aligned with the collection) reserved for qualified conversations with architects and design studios.
Notebooks, drinkware and premium gift boxes for conference speakers, international partners and selected top buyers, delivered by name and pre-booked, aligned with the show’s event calendar.
Confirm artwork, quantities, packaging and on-site recipient before launching production. Stand number, hall and dock-in window must be verified against the latest exhibitor manual issued by Fiera Milano; the Rho complex is not an open address for parcels and any delivery must be tied to a loading window confirmed by the exhibitor’s appointed Freight Forwarder. Motorway traffic in September on the A4 Milan-Turin and A8 Milan-Lakes, commuter flows in northern Milan and the autumn trade-show peak all shape the delivery windows, and we often pair the venue delivery with a buffer at a Milan hotel or a nearby warehouse.
For an Italian programme routed via Milan, shipments are consolidated at the hub and forwarded with BRT, SDA, GLS or DHL Express Italia in 24–48-hour windows across most Italian postal codes. For programmes above 1,000 pieces we offer appointment delivery with phone pre-notice and, on request, on-site set-up by our staff. For materials that require controlled-environment conditions (premium ceramics, marble, curved glass, leather) we coordinate climate-controlled transport with specialised partners. For welcome kits aimed at international buyers we manage multilingual labelling (Italian, English, French, German, Spanish, Russian, Arabic) and packaging in tamper-evident pouches with a bilingual packing list addressed to the recipient.
For clients covering the Fuorisalone across the Milan districts of Brera, Tortona, Isola and Porta Romana we operate with suppliers familiar with the ZTL restrictions of each district, and we handle deliveries to the temporary showrooms in evening slots after 19:00, when heavy vehicles are allowed back on the roads. For clients pairing the trade fair with an off-show event (gala dinner, press presentation, press day) we also coordinate delivery of the dedicated merch to third venues (hotels, showrooms, gardens) with a phone pre-notice to the local contact.
Ten to twelve weeks is the safest window to secure full choice on products, decoration methods and pre-production samples aligned with the collection’s materials. Tighter programmes are possible only once stock, branding and hall access have all been confirmed.
Only after the organiser or the venue has confirmed the loading window, the hall access and the named recipient. Many exhibitors split the shipment between Fiera Milano Rho and a hotel or office near the trade-fair district.
Yes. The Fuorisalone calendar (Brera, Tortona, Isola, Porta Romana) often requires evening deliveries, after 19:00, when heavy vehicles are allowed back in the ZTL areas. We prepare dedicated packing lists for each temporary showroom and for the third venues (hotels, restaurants, gardens) tied to the show’s side events.
No. Corp-Merch.IT is an independent external B2B supplier that helps exhibiting companies prepare their merch. It does not organise, sponsor or represent Salone del Mobile.Bagno, Salone del Mobile.Milano or FederlegnoArredo Eventi SpA.
Corp-Merch.IT is an independent external B2B supplier of the exhibiting companies. This page helps teams prepare their merch for the event; it does not represent Salone del Mobile.Bagno, Salone del Mobile.Milano, FederlegnoArredo Eventi SpA or Fiera Milano.